Hoofa releases new single ‘How Do We Know’.
Following ‘Water Balloons’ – which reached number one in the Amazing Radio charts – the new single considers the true price to pay for an unsigned band in 2020.
The chorus of “How do we know when we’ve made it, do we measure in happiness or wages?” instantly sets the tone of the song, with lead singer James’ anxiety-pulsing vocals considering the difficulties of dealing with the battles faced as a musician – emotionally, mentally and financially.
“You have to make a lot of sacrifices in your personal life to keep moving forward, doing what you love, and how do you know when you’ve made it?” – James
The duo, who is DIY to its core, planning and executing everything from release strategy, creative writing, home studio improvements, and management, has used this track as an outlet to express their frustrations of trying to balance every part of being an artist in 2020, as James further explains,
“Being a self-managed, self-funded, self-recording artist, half the battle is being clear on what we count as “making it”. Is it playing Reading and Leeds Festival, which is a dream of ours, or is it getting the around 200,000 streams needed to break even so we can continue to put out music? No one gets into music to get rich, and the line “Forget about your pension plans, got a million streams” pokes a bit of fun at that, but also is a very real issue artists face just to exist.”
Listen here: https://outnow.io/t/hdwk