However, this success didn’t happen overnight. In fact, Witherspoon said it took her “three success for people to say, ‘OK, that’s a real thing; she is a real producer.'”
“Even after we did our first two movies, Gone Girl and Wild, [we] weren’t making any money. I could barely keep the company open. Even Big Little Lies,” she said. “It wasn’t like this economic boom until I started doing more audience engagement through book clubs, and getting on Instagram, and promoting women’s stories that maybe wouldn’t make to film and television but, you know, that it felt possible and that people, said, ‘Oh yeah, that is something.'”
She also said “it’s actually audiences who’ve changed everything.”
“They choose what shows they want to see, and they have chosen better storytelling by, you know, a more diverse group of storytellers,” she said earlier in the discussion. “And the proof is right there. But it’s amazing to see those opportunities open up for women. Honestly, I didn’t think I’d see it in my lifetime.”
